New marketing channels and platforms emerge daily to give mobile a strong lead.
The number of mobile smartphone owners is continuously growing and already far outnumbers PC users, which is why the possibility of reaching the audience through a mobile marketing channel should not be ignored. Mobile optimization enhances your marketing campaigns and creates stronger user experiences that extend beyond the standard banner advertisement, which can be easily ignored on a mobile screen, which gives greater chances to reach the targeted audience anytime, anywhere.
Everywhere you and your entourage travel from here on forward, it’s highly likely you’ll see people surfing the web on their mobile phone. In fact, in some countries, the majority of the population only browses the web on a mobile device! A study in 2015 showed that Americans check their mobile phone over 150 times each and every day! Having a personal computer that fits perfectly within our pockets or purse is both a blessing and a curse. It's a blessing for both businesses and marketers as it's never been easier to reach consumers. Mobile optimization has never been as important, as building a responsive webpage is essential these days. Triforce Digital Marketing guarantees that the websites we build pass Google's "Mobile Friendly Test" and are optimized to convert mobile visitors. Give us a call today at (469)-998-1337 for a free consultation and quote!
Consumers today are starting to expect businesses to have a website that’s mobile-friendly. In fact, Google actually announced in the Summer of 2015 that it will consider whether or not a website is mobile-friendly for determining where the domain shows up on mobile search. To the online marketing community it was known as “Mobilegeddon” and was a clear indication of Google’s stance on responsive web design. It ensured that mobile optimization is a staple of any website or web software going forward. This action makes sense (and dollars) as Google wants its users to have the best possible experience searching, on any device. If a customer is searching on their mobile device and lands on a page that is obviously mean for a desktop computer, it could raise a red flag in customer’s minds that this business may be outdated, that they don’t care about their customers mobile experience, or worse, that Google is providing inadequate search results. It’s simply a poor customer experience to not provide users with a personalized mobile experience because consumers simply expect to be catered to. An unresponsive page could be the reason your website's mobile conversion rate isn’t where it should be, and is a great reason to focus on mobile optimization over the next few months. Give us a call for a free quote and consultation!
“The team at Triforce Marketing worked with me every step of the way to ensure that they were delivering on a product I would be proud of. It all paid off as our web precense has more than quadrupled. I can’t recommend the Triforce team enough!”
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